Tag: AT&T

Five things on Friday #43

Things of note for the week ending October 26th, 2012

1. Worlds above the clouds
The above image is taken from a gorgeous photoset entitled ‘Magical Worlds Exist Just Above the Clouds’. And the whole set made me smile. So I hope you like it.

2. Batman 16
I’m behind a bit on Batman at the moment, but it has to be said – this latest cover is CREEPY AS HELL, and hella awesome for it.

via

3. Piano
Bonus friend action this week with a surprise visit by two buddies from overseas, Rob Keyes from Screenrant and Ryan Penagos from Marvel. They were over doing some TOP SECRET reporting on [REDACTED] and I went and met them (and Ryan’s awesome colleague Marc) for a good few beers at the end of their day.

Our destination? Piano.

Man I forgot how good that place is. You should go.

4. The Lumia 920 on AT&T
I really really like this ad. Not because it’s AT&T and not really because it’s the first TVC for the Nokia 920 either. I just think, for a 30 second spot, it tells a story of our time in an excellent fashion. So, yeah –

5. The London Transmedia Fest 2012
Anyone following me on Twitter on Friday would’ve seen a whole bunch of tweets using the #LTF2012 hashtag. Well, the London Transmedia Fest 2012 was the reason why. Some highlights –

And finally, my favourite speaker of the day was Pat Cadigan. Pat told a wonderful story about how the times in her life when she had nearly died. It was brilliant, captivating and just… delightful.

Favourite quote?

“Children are magical… Where do all the mediocre adults come from?”

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Bonuses this week comes in the form of just a bunch of other stuff I’m reading –

– I really enjoyed this Louis CK / SNL article

– The wrong election date is on some Spanish-language voting forms

– Ghostbusters 3 has finally been given the green light, here’s the timeline

– Italy’s most famous drowned town (is there a top ten?)

– What is Drop 7?

– a breathtaking poem, ‘Sheep‘

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Whatley out.

 

 

 

 

 

 

1000heads: Dear Blink-182. You Win.

Each morning I spend around 15mins of my day looking through my Google Reader for some decent content that I can share across the fairly interesting 1000heads Twitter feed.

Sometimes though, I come across such a fantastic idea, such a perfect execution that it warrants a whole blog post on its own.

Today is one of those days.

We’ve spoken before about what it means to reward engagement, surprise your fans and ultimately, let your community know you love them back but today’s effort, from American pop punk band (wikipedia’s definition, not mine), Blink-182, really takes the biscuit.

This video, explains it all –

Five reasons why this is awesome:

  1. Blink 182, unlike many, many other bands/artists, have decided to EMBRACE the ‘mis-use’ of their music and, instead of hitting ‘go’ on their lawyers, have recognised that if someone has used their music it probably means that they are a fan.
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  2. The sheer dedication and commitment to using not just the famous ones. Being a fan is not defined by how many views you’ve had or how many likes your video has garnered. It’s about being passionate and actually giving a damn. You like Blink 182’s music? They give a damn about you.
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  3. In the same way that the YouTubers featured in this video have ‘stolen’ Blink 182’s music, Blink have done exactly the same back by ‘stealing’ footage from their videos. The difference being the users in question won’t be hammering on the door with their lawyers.
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  4. The title: “The Blink-182 Film Festival You Didn’t Know You Entered” – perfect.
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  5. This is Blink 182’s first single release in eight years and they have a huge global fan-base. No matter what they did for their new single, they would’ve got huge coverage – the fact that they chose this particular idea for their return launch speaks volumes about how much they care about their community. To put it bluntly; that is epic.

So OK the video is part of a (somewhat strange) over-arching sponsorship deal with American mobile phone operator AT&T but still, it is a great idea.

And for that Blink-182, we applaud you. You win.