Five things on Friday [on Sunday] #132

Things of note for the week ending Friday July 10th, 2015.

Things of note for the week ending Friday July 10th, 2015.

it's late again; sue me

1. THE [NOT SO] SECRET DIARY OF A GEN Z TEENAGE GIRL
If you work in any kind of comms and don’t read Stephen Waddington’s blog regularly, in short: you’re doing it wrong.

Now that’s out of the way, this past week @Wadds published a guest post from his 16 year old daughter. Covering everything from her opinion and usage habits of the latest/greatest/most popular social platforms to the difficulties of teenage life (that you and I are probably no doubt far away from) it is a great read.

2. E. E. CUMMINGS.
An girl from Indiana once introduced to the works of E. E. Cummings and I’ve never really looked at, or treated for that matter, poetry and grammar in the same way since.

eecummings1

[i carry your heart with me(i carry it in]

A post on Brain Pickings this week goes into detail about the man himself and if, like me, you’re a fan of his work, then you’ll find the additional insight equally pleasing.

3. THE CUBAN INTERNET
This isn’t new news. But it’s still super interesting (moreso if you’ve never heard of it before) and it also shows how the same thing that I mentioned in a talk about four years ago, is still developing and changing with ‘modern’ times.

3048163-slide-s-1-cuba-offline-internet

What am I talking about? The Internet in Cuba, aka – ‘Radio Bemba’

‘Huddled around a laptop at the bottom of a stairwell in Havana, a group of three teenage boys banter as they skip between video clips and music. A fourth arrives with some ice cream, which completes a scene reminiscent of teenagers killing time on YouTube. They play an amateur music video in which the singer, looking for a laugh, periodically bangs his head against the wall. Then Beyoncé. Chris Brown.

But this being Cuba—where the Internet is, for the most part, only available at some professional jobs, in foreigners’ homes, and in expensive hotels—this isn’t YouTube. What looks like a few teenagers surfing the web is actually a small part of an only-in-Cuba business that gives locals access to content from the Internet, offline, thanks to an army of human middlemen and thousands of flash drives.’

Still amazing. Even now.

4. UNSCRIPTED LINES
Building on the Raiders of the Lost Ark story from a few issues ago [item 2], this list features some of the more famous moments in film that were totally unscripted and completely improvised.

No?

Why not?

Oh. Like that is it.

Alright, I get it. Lists like these are ten a penny (for better or worse) but that doesn’t mean they stop being awesome. You will guarantee to know at least one of them so why not go read it and enjoy/marvel at the film knowledge geekerie you will be in possession of shortly thereafter.

Off you go.

5. THE DATA-DRIVEN MARKETING REVOLUTION
I was in the paper this week, The Guardian to be precise, and, silly jokes aside, the reason why I was there was actually really interesting.

data look at the data

A few weeks ago I was invited to join a bunch of people (all of whom were considerably smarter than me) for a Guardian ’round’ table (it was oblong) to discuss the future of data and what it means for media, marketing, and advertising.

The big news is the piece has gone live online so if you missed The Guardian on Thursday, you can now read up on all the smart things that the other people said.

_________

Bonuses this week are:

Until next week,

Whatley out.

next week

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Author: James Whatley

Chief Strategy Officer in adland. I got ❤️ for writing, gaming, and figuring stuff out. I'm @whatleydude pretty much everywhere that matters. Nice to meet you x