This is stuck on the wall next to my desk.
I look at it from time to time and, on occasion, point wildly at it whilst making some word of mouth-related point about something or other.
The best way to illustrate this? Spam is personalised. Post-it notes are personal.
Over the past couple of weeks we’ve been sending out our #WhatisWOM infographic posters to all and sundry* and every single one of them went with a hand-written, personal note saying ‘thank you and enjoy’.
This is important.
Relationships are important.
People are important.
And that, dear readers, underpins everything we do.
—
*Including Scott Gould who picked up on this yesterday and prompted me to write this post 🙂
Thanks guys, appreciate the poster, up behind me already in my office 🙂
I liked the personal touch that the note gave. Good work, great poster – really appreciated getting it in the post. Haven't found a good spot to hang it yet, but rest assured it will be on flickr when I have.
Thanks again 🙂
Really enjoy my #WhatisWOM poster James.
The note was personal and I was not expecting the personal touch…
Love this. Reblog coming up dog.
Thanks JW.